Not just ads on primetime: the art and science of public health campaigns

Posted 8 Jun 2021.

Not just ads on primetime: the art and science of public health forum

Pictured above: (Left to right) Michael Murphy, Melissa Ledger, Tony Scampoli and Miriam Borthwick.

On Thursday 13 May, we hosted more than 200 people in person and online for our Not just ads on primetime: the art and science of public health forum.

The event featured a panel discussion, facilitated by renowned journalist Miriam Borthwick, with leading public health campaign researchers Sarah Durkin and Michael Murphy, Gatecrasher Advertising Agency's Managing Director Tony Scampoli, as well as our Cancer Prevention and Research Director Melissa Ledger.

The event also featured presentations on the history of our campaigns, including Make Smoking History, SunSmart, Find Cancer Early, Alcohol.Think Again and LiveLighter.

Read more about our public health campaigns.


Found in:  News - 2021 | View all news